The College of Pharmacists' ban on loyalty reward offers on pharmaceutical purchases was defeated in court last year but the regulatory body is appealing.

Pharmacy loyalty points, tobacco sales still in crosshairs of regulators

College of Pharmacists of B.C. aims to control retailers' conduct on health grounds

The regulatory body for B.C. pharmacists hasn’t given up on its agenda to ban pharmacies from handing out loyalty reward points on drug purchases, or to eventually ban cigarette sales.

A ban imposed by the College of Pharmacists of B.C. was struck down in B.C. Supreme Court last summer, but an appeal filed by the college will be heard in December.

The college argued loyalty points are a powerful lure for consumers that can alter their medication buying habits and potentially harm their health. It was fought in court by major supermarket chains.

The judge in the trial ruled the ban on all loyalty incentives was “unreasonable” and concerns raised were “illogical.”

College spokesman Mykle Ludvigsen wouldn’t comment on the grounds for appeal.

One of the objections raised was that insured patients who don’t pay out of pocket might continue to refill a prescription after they no longer need it just to collect more points and the unneeded drugs may be abused or diverted to the illegal drug trade.

Tobacco sales by pharmacies are also in the crosshairs of the college.

Ludvigsen said there is no specific timeline to impose such a ban but the college’s 2014 strategic plan calls for the board to pursue one.

“We’re the only province that currently allows cigarettes to be sold in premises that contain a pharmacy,” he said.

“It completely goes against the pharmacy as a health centre. To sell things we know kill you at the front of the store and to sell things that help you get better at the back of the store is a bit of a conflict.”

Retail chains have warned they would challenge the college’s jurisdiction if it moves to impose a tobacco ban and would also sue the college and its directors for lost sales that would result if their stores can’t sell cigarettes.

“The law does not take a positive view of activities which represent unwarranted restraint of trade,” says a letter to the college sent last fall by executives from London Drugs, Overwaitea Food Group, Safeway, Rexall, Sobey’s and Thrifty Foods.

Just Posted

Play examines seniors and social media in the age of instant gratification

View From a Window is being presented October 13 in Maple Ridge

Gold medals for masters sprinter

Maple Ridge athlete training for nationals and worlds

Maple Ridge celebrates new Ale Trail

Tapping into tourists who love craft beer

Super 30 story’s inspirational teacher, author attend screening

Indian mathematician Anand Kumar and Dr. Bijou Matthew in Maple Ridge

Influx of donors for Battle of the Bravest Blood Drive

Maple Ridge event supports five-year-old Paisley, who has leukemia

VIDEO: A moment to remember during the World Lacrosse Men’s Indoor Championship in B.C.

Diego Hernandez Valenzuela’s team lost, but he felt like a winner Saturday

PHOTOS: Steller sea lion with plastic around neck rescued on Vancouver Island

Rescue staff determined the plastic band cut the protected animal’s neck approximately two inches

B.C. VIEWS: School officials join fact-free ‘climate strike’

Students, public get distorted picture of greenhouse gases

Vancouver Giants complete weekend sweep of Cougars

Back-to-back road trip victories for Langley-based team

Handgun crackdown, health spending and transit plans latest campaign promises

Friday was the end of a busy week on the campaign trail

B.C. woman photographs massive ant swarm on Abbotsford driveway

She asked what the ants were doing? The answer: war

Iconic 90s TV show ‘Friends’ celebrates 25th anniversary

The iconic, decade-long television show aired its first episode 25 years ago today

Westbound crash on Highway 1 in Langley causing extreme traffic delays

Collision occured just after Glover Road, cars backed up all the way to 264th Street

Police arrest B.C. phone scammer linked to illegal call centres in India

Person arrested in Burnaby here on a work visa, says police

Most Read