The Canucks will display Lyft’s logo along the boards and near the Canucks’ end on the ice (Photo via @Pucksonnetca/Twitter).

Amid B.C. ride-sharing battle, Canucks declare sponsorship deal with Lyft

Vancouver team owner Francesco Aquilini is a vocal ride-sharing advocate

In the midst of the battle to bring ride-sharing to B.C., the Vancouver Canucks have agreed to a new sponsorship deal with one of the big players in the industry.

San Francisco-based Lyft will become the official ride-share partner for the Canucks and Rogers Arena, the team announced on Tuesday.

“With a commitment to connecting our communities, the Vancouver Canucks and Lyft share similar values and can now work together to make an active difference through a better fan experience and local partnerships,” said Trent Carroll, chief operating officer for Canucks Sports & Entertainment in a news release.

READ MORE: B.C. ride hailing regulation battle to carry on into 2019

READ MORE: Late 2019 too long to wait for ridesharing: B.C. Conservatives

Lyft is already available virtually throughout the United States, as well as in cities in Ontario. One of its rivals, Uber, is already used is most major cities around the world.

Canucks owner Francesco Aquilini is a vocal supporter for ride-sharing, criticizing the NDP on social media for taking too long to introduce and regulate it in B.C.

The Lyft logo will be displayed along the boards and on the ice near the Canucks’ end at Rogers Arena.


@kieranroconnor
kieran.oconnor@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Ride-hailing licence expected in Maple Ridge by April 1

Regional licence now on council agenda

Maple Ridge RCMP continue search for Atefeh Jadidian

The police released a new photo showing the missing woman walking east on Dewdney Trunk Road

Street drug deaths drop by half in Maple Ridge

City last on list of 15 with highest number of fatalities

COMMUNITY NETWORK: Weekend wellness event connects Indigenous with resources

Culture can be a medicine for Aboriginal people, as columnist Ginna Berg explains ahead of Saturday

Two law enforcement trucks ‘deliberately’ set on fire in northern B.C., RCMP say

Police say they have video evidence of a person in the area of the truck fires

B.C. mother, daughter return home after coronavirus quarantine in Asia

Jensine Morabito and her daughter were on Holland America’s Westerdam but did not catch the virus

Leap Year means we get an extra day in February, so how are you spending it?

People online have a number of suggestions and plans on how they will be spending Saturday

Greta sticker that drew outrage in Alberta not child pornography: RCMP

X-Site Energy Services has denied having anything to do with the stickers

Bald eagle hit by train in northern B.C. has a chance of survival

The raptor has been taken to OWL in the Lower Mainland for recovery

Dragon boating changes lives for Spirit Abreast paddlers

The Cultus Lake based team is looking to fill a boat with breast cancer survivors and supporters.

Cheslatta Carrier Nation and Rio Tinto sign a historic agreement

Co-operation crucial to stem dropping Nechako Reservoir level

Hundreds of B.C. firefighters ‘climb the wall’ for BC Lung Association

The charity fundraiser saw participants climbing up 48 storeys

Most Read